On the Blog


Inspiration, Tools & Strategies for Small Business Owners Building Online Businesses. I talk branding, design, marketing and more.

10 Essential Steps Before Hiring a Web Designer
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10 Essential Steps Before Hiring a Web Designer

Thinking about hiring a web designer? Before you dive in, there are a few key things to have in place to ensure the process is smooth, stress-free, and aligned with your brand. From defining your website goals to gathering high-quality visuals (yes, stock photography and AI-generated images count too!), this guide will walk you through the 10 must-do steps before working with a web designer. Get ready to create a website that feels effortless, stylish, and uniquely you.

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Squarespace Templates vs Custom Design: A Comprehensive Guide
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Squarespace Templates vs Custom Design: A Comprehensive Guide

Choosing between Squarespace templates and custom design for your website is no small decision. Your choice can shape how your site looks, functions, and fits into your budget. Whether you're a small business owner or a creative professional, understanding the pros and cons can make all the difference. Let’s break it down to help you decide.

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Importance of Mobile-First Design for Service Providers
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Importance of Mobile-First Design for Service Providers

In today’s fast-paced digital world, your website is often the first impression your business makes. For service providers, whose clients are frequently on-the-go, this means your website must work seamlessly on mobile devices. With over 50% of web traffic coming from mobile users, embracing mobile-first design has become a necessity, not a choice.

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10 Best Squarespace Templates for Service-Based Businesses
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10 Best Squarespace Templates for Service-Based Businesses

For service-based businesses, having a professional website isn’t just an asset—it’s essential. Your website represents your brand, attracts clients, and serves as a hub for your services. While Squarespace offers excellent in-house templates, third-party templates provide unique, customisable, and often more specialised solutions tailored to specific business needs.

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Stay Ahead in 2025 with Top Squarespace Web Design Trends
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Stay Ahead in 2025 with Top Squarespace Web Design Trends

As a service-based business owner, your website isn’t just a digital storefront—it’s your brand’s first impression. With 2025 bringing a fresh wave of web design trends, staying ahead is crucial to remain competitive and connect with your audience authentically. If you're leveraging Squarespace, you already have a powerful platform to create stunning, functional websites. This article will dive into the top web design trends for 2025 and how you can implement them seamlessly in your Squarespace website.

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My Top 5 Favourite Squarespace Font Pairings
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My Top 5 Favourite Squarespace Font Pairings

Choosing the right fonts can transform your Squarespace site. Fonts convey your brand's personality, improve readability, and influence your overall design aesthetic. Whether you're running an e-commerce store or building a creative portfolio, effective font pairings can make a strong impression. Let’s explore five versatile font combinations to elevate your Squarespace design.

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